Jonas Brothers
Grown-ups beware, the Jonas Brothers have taken over Twitter!
Trending topic, all day long – #jonaswebcast
Give credit where credit is due, though – rather than being like all those other celebrities who only follow each other, the Jonas Brothers (or, rather, their marketing people), just don’t follow anyone at all.
Bad strategy – could you imagine all the giddy girls telling their friends that the Jonas Brothers are following them on Twitter? They’d be superstars of their schools.
125,000 viewers can’t be wrong!